Graser – the last great German manufacturer of luxury bed linen

There is a small handful of bed linen makers for whom the word 'manufacturer' is not marketing but reality. Graser is one of them – and for many connoisseurs the best bed linen brand of all when it comes to quality and customisation options. For over 80 years, production has taken place in Merklingen on the Swabian Alb, with a standard that is second to none in today's home-textile world: over 50 colours, hand-applied embroidery and lace, individual special sizes, a Mako satin that, thanks to its silk-like sheen, is one of the most beautiful fabrics in the German premium segment.

We deliver free shipping from €50 order value within Germany. International shipping is free from €200. Deliveries to Switzerland and other non-EU countries are of course made with a VAT-free invoice. We offer free fabric samples of all Graser patterns – especially with a brand of this colour depth and material quality, a direct comparison before purchase is worthwhile. You can reach us by phone on +49 (0) 221 630 606 12.

From the tradition of Swabian linen weaving

The company Graser was founded in the 1930s by the Graser brothers in Merklingen – a place on the plateau of the Swabian Alb, a few kilometres north-west of Ulm. Its roots lie in Swabian linen weaving, a traditional craft that shaped the region for centuries. When linen craftsmanship lost significance in the 1960s, the company made a pioneering decision: it transferred the artisanal quality of linen and damask production to a new, elegant fabric – modern Mako satin. Anyone looking for the classic, woven-in pattern art of this tradition will find it in our damask bed linen.

This decision explains Graser's special position to this day. Unlike pure Mako satin manufacturers who grew up with the fabric, Graser brings the older manufacturing tradition with it – embroidery, lace and hems are worked with the care originally developed for damask and linen. The result is bed linen whose artisanal depth reaches far beyond the usual premium segment.

The range

Bed linen

The heart of the house. Mako satin bed linen from the finest cotton fibres, in over 50 colours and with the characteristic Graser material quality. Simple plain colours, bed linen with fine pintucks, with artisanal embroidery, with lace details or as fine satin – the range extends from understated, elegant hotel wares to exceptionally elaborately decorated sets. Anyone who understands the bedroom as a personal refuge will find here the bed linen that lives up to this aspiration. To the Graser bed linen.

Fitted sheets

To match the bed linen, Graser produces fitted sheets in the same material quality – Mako satin from exquisite cotton, colour-matched exactly to the bed linen range. This creates a consistent bedroom look in the typical Graser depth. To the Graser fitted sheets.

Flat Sheets

Classic bed sheets without elastic – the variant for anyone who wants to make up the bed with the traditional flat sheet, or when the mattress requires a bed sheet without stretch. Here too in the customary high-quality Graser workmanship. To the Graser bed sheets.

Bedspreads

The bedspreads from Graser turn the bed into the representative centrepiece of the bedroom during the day. Elaborately crafted, with the depth of detail for which Graser is known – a piece that accompanies you for many years and over time becomes a familiar constant in the bedroom. To the Graser bedspreads.

New collection

With each season, a new Graser collection appears with current designs, colours and complementary highlights. A look is especially worthwhile for anyone who wants to renew or expand their set – or who simply wants to see where the manufacturing craft is currently heading. To the current Graser collection.

Sale

In the Graser Sale you will find selected models from earlier collections, discontinued designs and promotions – always in the customary manufacturing quality, with an attractive price advantage. Anyone who would like to get to know Graser without immediately investing in a current collection will find a relaxed entry point here. To the Graser Sale.

Mako satin in silk-like quality

The Graser Mako satin is the direct translation of the old damask weaving school into a modern, smooth fabric. Only the finest, long-staple Mako cottons are used, woven in satin weave. This special weave ensures that more warp threads lie on the surface than weft threads – the result is a smooth fabric side with the characteristic gentle sheen that appears almost silk-like.

What distinguishes Graser Mako satin from standard Mako satin is the care in every step: the selection of the yarns, the tightness of the weave, the final finishing. Anyone who has once held a Graser set in their hands recognises the difference from industrial mass-produced goods immediately – in the drape, the sheen, the weight, the suppleness under the hand.

Embroidery, lace and pintucks – what makes Graser unmistakable

While many premium manufacturers rely on the fabric alone, at Graser it is the artisanal detail that turns the bed linen into a work of art. Filigree embroidery, classic lace, elaborate pintucks and fine hems – every element is worked with the precision originally developed for fine linen and damask. This is not mechanical mass production but genuine manufacturing craft – that is the reason why a Graser set accompanies you for many years, often decades, and becomes a shade softer with every wash.

Over 50 colours and bespoke creations

The true strength of Graser shows itself in customisation. More than 50 different colours – from understated natural tones through classic pastels to bold accents – are available to choose from. Anyone with a particular vision of their bedroom will find here practically every nuance that completes the overall concept harmoniously. This sets Graser apart from most premium manufacturers, who work with a manageable colour palette.

In addition, there is an exceptional willingness to make bespoke pieces. Special sizes, differing colour combinations, particular wishes for embroidery or hems – Graser is one of the few manufacturers for whom this is not the exception but part of the regular range. If you need bed linen in a particular size that is not available in the standard range, please get in touch with us – we will assess the feasibility individually.

Caring for your Graser bed linen

So that a Graser set stays brilliant for many years:

• first wash at 60 degrees because of the manufacturing-related shrinkage (about 7%), then 40 degrees
• use a colour or liquid detergent without optical brighteners
• no fabric softener – it wraps around the high-quality fibres, reduces breathability and impairs absorbency
• no chlorine bleach
• wash inside out, this protects embroidery, lace and weave
• iron while slightly damp for the optimal sheen and drape of the Mako satin
• do not mangle: this puts too much strain on both the zip and the embroidery
• with particularly elaborate embroidery, observe the care label closely – a laundry bag is often advisable

Designing the bedroom completely

A Graser set unfolds its full effect in interplay with the matching bedding. In addition, you will find with us:

• Bed linen from all premium manufacturers in comparison
• Fitted sheets in satin, jersey, terry and silk
• Bedspreads as a visual anchor in the bedroom
• Cuddle blankets and throws for sofa and armchair
• duvets with down, eiderdown or natural-hair fillings
• pillows in various firmness grades

Further premium manufacturers with a similar standard

Graser is one of the few brands that combine artisanal depth with depth of customisation. Schlossberg is probably the most direct relative – characterful Swiss bed linen from its own manufacture, with an equally impressive depth of colour and design. Anyone wishing to search further in the world of special fabrics will find at Seidenweber the specialist address for high-quality silk bed linen – the even more luxurious material world beyond Mako satin. Royfort is the contemporary, design-oriented choice for modern bedrooms with their own signature – an exciting complement for anyone who wishes to move between classic manufacturing tradition and a modern design vocabulary.

Buy Graser online at Interior Couture

Order Graser bed linen, fitted sheets, bed sheets and bedspreads conveniently online. Via the free fabric samples you can examine fabrics and colours in postcard size in your hand before purchase – especially with the colour depth of over 50 tones and the different embroidery variants, this is the most relaxed way to make the right choice.

If you have questions about designs, colours, special sizes or bespoke creations, we are happy to advise you personally – by phone on +49 (0) 221 630 606 12 or by email at info@waesche-kultur.de.

Frequently asked questions about Graser